An important element of this brief was that the design had to be practical for day to day business use and not solely about the image. It was important to feature clearly detailed diet and allergen symbols and the menus themselves are printed on a wipe clean hydro-paper to ensure high durability. Each section is also clearly labelled with a silver, 'Rosebery blue' and white cut-out vinyl strip.
The Chalk board
Several chalk board illustrations were produced to create easier weekly timetabling. The stippled illustrations are printed onto a silver vinyl mounted on to black foam board. The illustrations include 'A bloody Mary', 'The Quiz Brain', 'A Waffle', 'The Camra Club Logo' and social media Icons amongst others.